Ways To Start With UX Today - Winklix

You may have heard a lot about blah blah blah... when it comes to user experience in website designing .When you are specially in the filed of website designing company , then if case you are not using modern technology with best practises , you may loose lot of customers who are searching for something unique in their business website .
If you had not made a website which can pleasure user's , user's won't be converted .
Everyone can't be master in the filed of UX designing process , and that is why we might be here to provide you with some of the expert guidance which we have , even tough we are also not master in UX design .errrrrr , that is the fact !!

1) Separating UI from UX is preferable  

Want to impress visitor ? Then awesome design is all you want . The second most viral thing which should be presence in website is content content and content .Content is the thing which other part of the visitor may focus on . But you must work on content simultaneously with the front end layout of website .

Its better to focus on UX design in case you want to achieve mastery in same as UI design requires different approach . However both have to be worked on the go for overall user experience , UI deals with outside body , UX deals with usability and interactivity with your site .

2) Tap into inner  customer service report

Your mind may be constantly itching to know the why approach behind UX design . The simple justification is we need users , as our future business relies on them .The eye catching website will definitely attract more customers for your business . All visitor comes on your site with a clear mission of finding what they are desirous to find , and in case they don't find it , they will leave the site , thus increasing the bounce rate of your website . A rock awesome design can convenience your visitor to look around your site , and may be converted into customers from visitors .

We should consider  customer goals as first priority , and development and designing on website as second .

3) Always start with strategy

UX should be implemented more with a strategy than a design . In order to create something really cool , you have to act like problem solvers by mind and should prioritise strategy , and make prototype accordingly . Strategy includes searching over the internet , having an eye on competitors site , and last but not the least focusing on creating a brand , rather than just one time strategy .

4) Listening

Listening means hearing of user feedback about the website designing pros and cons which was made by you .You can collect the information by collecting the feedback you receive , by sending the surveys to user .

So this is all we know about the UX design . Hope it might affect your think ability .Winklix.com is website designer and developer in Delhi , India

Tips To Reduce Bounce Rate Of The Website

The first question that need to be arises in everyone's mind is what exactly is bounce rate ?

As per google analytics , percentage of single page visit , when individual visits your site and leave without visiting other pages of your website .

What causes bounce rate ?

The following actions by the visitor can be considered as bounce rate :

1. Typing a new url immediately after visiting your site .

2. Pressing back button or closing tab after visit. 

3. Clicking on third party link present on your website .

How to reduce bounce rate ?

- Adjust bounce rate with average time on site :

Its common for various news websites that people comes there for reading flashing news and then leaves , without wasting a minute more on the website .If this is the case , google analytics will show 100 % bounce rate for that particular news website . It will not consider a positive bounce even if user spend around three to four minutes in reading any article over there .

Thus it is advisable to adjust the bounce rate by using following code in your website which can reduce almost half the bounce rate in your site within a week for sure : 

setTimeout(“ga(‘send’,’event’,’profitable engagement’,’time on page more than 3 minutes’)”, 18000);

-Providing attractive and amazing content is another option :

Google analytics will let you know the bounce rate of each and every page present on your website , so you can collect the information about which page is generating high bounce rate and which one is not . 

You can start with focusing on the content part on the pages and other pages whoes bounce rate are low can also be proven examples of lowering the bounce rate , in case you analyse it properly .

Avoid popups as they are annoying :

Popups can adversely affect brand identity and user experience as according to metrics around 90% of the user finds pop's as annoying factor on the website , and they usually cross it without even seeing it . 

Be TruthFull About Your Brand

Be as truthful and genuine as you can about your brand , as there are numerous of people for failure stories instead of nothing for success stories .On behalf of big brother , make sure to make your customers the hero of the project and success behind your business .

Keywords should be targeted on behalf of utmost traffic

Keywords traffic driven tools as present on google analytics can let you choose which keywords can drive highest traffic and while at the same time lowering the bounce rate .

The keywords that are providing most relevant information to user can be determined by google analytics itself .

Keyword can be sub divided into two categories , namely commercial and informational keywords. 

Commercial keywords are used to sell some products or services to clients , while informational keywords are just to create awareness among people.

Create multiple landing pages for high quality keywords

Its preferable to code multiple pages for  keywords for high quality to attract most of the traffic out of it . Which using external links on your website , always make sure to open the external link in new tab of the browser as in case user want to re navigate on your site , they can easily do so with a swipe .

Make sure to make website responsive and speedy 

It is a cup of tea question that how fast is your website , as it is the major factor behind your ranking .Make sure your site is compatible with all the browsers  and is also performing well on all the platforms , in well optimised manner .

Difference Between Web Designer And Web Developer

Roles that makes a great website : Design as well as development

When it comes to designing your next website , it is important you understand the difference between the designer in person and developer in developer , and different task performed by them .

Talented website developers are very hard to find , many " website designing companies " outsource their projects to big ones .This practise can hamper your website project because it lacks communication and team word between designer and developer .At Winklix , we have our own in-house team of designer and developer in Delhi,India which can prove a huge benefit for your clients .

Website Designer :

Website designers are art and graphic designer who can be considered as master mind behind website designs .They put their knowledge and experience to enhance your website look and feel . They are expert in choosing layout , colour and images to design websites that are loveable by everyone .

In oder to make something awesome , a designer in person must have a clear wireframe of what client need and then how the website will be developed or programmed accordingly. This can be achieved by focusing on what clients need and what visuals they are looking in their would be website .

A designer in person creates website in visual environment , usually relying on website design software such as Adobe Photoshop and Illustrator . Once the static website is prepared by them , they hand over the website to developer in person to make it dynamic and for some other functionality. 

Website Developer :

Website developers are technical person having expertise knowledge in coding languages .They transform the photos and content into long tables that help browser display perfect design of website layout made by website designer . Web developer has to do the work with caution , as a very small mistake can cause numerous problems throughout a website , and it will be very hard to find if not checked step by step .

Website developers spend a major part of their job life in learning different programming languages which help them translate and transform softy website design . Languages used by developer for developing a website are PHP ,  .NET and various other languages .

Now  a days developer also started using some more commonly highly useful framework like codeingenitor and laravel . Developers while testing a website , they also have to cross check the the compatibility of the website with multiple browser compatibility .

In addition, internet developers play a very important role keep websites in tip-top form. they will analyze the wants of web site users and the way they meet the goals of web site homeowners to make sure that sites square measure in operation in best fashion. activity technology updates and enhancements square measure simply a number of of the opposite tasks that internet developers manage 

The Website Team 

 In order to make any website a huge success , web designer and web developer need to work closely together form starting to end point . Good communication between both of them right from design a website to development will give a good result , and thus saves money on a long run basis . 

Thus in oder to get the best website , you need to focus on best website designer and developer. 

Winklix.com is leading website developer and designer in Delhi,India , serving the world .

How To Design An Rocking Cutting Edge E-commerce Website

Over the time Ecommerce industry is touching the sky with billion dollar industry annually .Ecommerce industry is just another business industry , the only advantage is it can be expanded worldwide and customer has to deal with it online over the internet only.
The most common advantage of e-commerce website is customer can browse the product availability virtually , can choose the best among them , make the payment online and can get easy delivery of their fantasy .


You may be familiar that designing an website like e-commerce is not same as designing some other website . You need a good hands with a sharp minds to get the best results . Alternatively you can hire website designer to make the same .


What I am trying to make you clear is that site need's to be anything apart from being difficult as it is a key of your virtual world from where either you can attract customer or you may loose it.

While making an wireframe for e-commerce website , you should make it clear , cut and clean .A clean website means customer can easily get what they are searching for , rather than showing them unusual content .Likewise the description of the products on website should be written in their own wordings rather than just copying and pasting it from other websites .It can additionally help you to rank your website on better position and thus driving more sales for you .


Here are couple of things that i found useful while making an e-commerce website , just go through the below points to drive you more sales to customer .

White , fair and plain background of website.

Search bar should be placed on top right of the page .

Buyers protection ,terms of service and sitemap in xml format should be present on footer of the website

Logo on the top left is preferable .

All pages in website should be interconnected . It should be manipulated in such a way that each time user visit a page , they should find something awesome .

Always remember , you require custom 404 page .Everyone in your connection should indicate stout page .Broken links on your website , means links of the page which does not exist on your website is bad. If a 404 error page  don't have a direct link to your website , then your custom might left the website right away from there only.At the same time 404 page must have a header and footer so that shopper can keep skinning the page.

Website load time should be lightining fast . In case your website loads slower , you will definitely loose customer , as they are not going to wait for your website to get loaded , even if you are running some great discounts offers . No need to focus much , just play with your javascripts and CSS and you will find right solution for it.

Your website must be compatible with all the browser and mobiles , as you really never going to know which custom is trying to access your website with which system . Ok now the question arises how to focus on pictures ?You can make the CSS documents and utilise the content adjust code.

Magic words !Yes we all know how mean is SEO for us . And most importantly choosing the right keywords  and implementing the same in your own site. Title tag , meta description ,alt tags should be handle with care.

Don't ever try to weight buyers .There may be the case that you are investing heavily on promotion , and lots of buyers are visiting on your website . What buyer try to find on site is trustability . If your site is not trustworthy , then buyer will not believe you .

Pictures that are confusing or drain. Ive seen numerous low feel pictures about no evaluate much a couple Ecommerce sites that handily see shocking. A few people moving picture to make illustrations considering sting content that winds taking place a very diverse shading; or they resize their pictures and make them confusing. Picture air is fundamental and easy to manage. You can profit a modest system (it doesnt compulsion to be Photoshop).
Hold urge coarsely from action publicity not far away off from your page. No AdWords, no adequate advertisements, no glimmer promotions. It doesnt have a area upon an e-trade site


Winklix.com is website designer in delhi , having more than 500 + website developed by well experienced website developer in delhi. 

Basic Seo Factor Which Can Affect Your Local Business Ranking

Planning to rome around some new city , then you may hire local guide . Try to find ways to drive in city , ask your bhaiya " Google Bhaiya " .
Ever thought , if you get people who tells you way the way google does for you , then obviously you don't need google by the way .
So even before stating my shit , i would just leave this sentence as an alternative that "Not all locals are good" ! But don't worry we will try to get the most benefit out of it in our case .

Today when i was browsing over the internet , i have some across  something called Chinese calculator , who can calculate the gender of your would be child on the basis of your date of birth and the month of the conception . Hahahaha.... interesting na ?? Hey....... but don't brace yourself dude , chinese calendar will also wanting to play with you as a softball rather than predicting something . Again it proves , locals are not always good !!

So shall we begin now ??

What is local seo ?

Whether you are looking for place to hangout with your friends , or a website developer for developing your website , or a plumber to fix a small issue , google is just a click away to solve all your problem .While searching on search engines , you are giving a clear message to business in an around you that from now one consider you among their leads .

Old trick of getting stick in hand and waiting for business to come is useless now . 

Local Search Engine Optimisation (SEO) , along with off site and on site seo strategy will help you to grab better position in small search engines world .

According to tactics :

1)Google search engines holds 95 % of the share of total search engines people are growing in the world .

2) Almost 60 % of the customer who have searched specifically for your business online , will visit or call you .

3)Almost 50 % of the searched on google are local and out of 10 such people 7 people are likely to call you .

4)About 85 % of searches in google maps are done for local shops in an around .

Basically , with all these figures , i just wanted to tell you , there is no output of searching a plumber in Jaipur , if you are residing at Delhi... until or unless you have a girlfriend who needs the same at that place.

So now these days , its important for local business to have their business on google searches , otherwise it can impact the brand image of your business and will not be able to grab customers as well .If local SEO is done successfully , you will be able to get ahead of your competitors .

So here are some tips for local SEO :

1)Google My Business(GMB)

Well it's a magic of the google local's that your business appears when someone performs local searches for business . You are missing a huge number of customers in case you are still not listed in googles . Inspite of numerous of local directories , google is on the top of the floor .

Listing your business on google is free process , you just have to go to google.com/mybusiness , enrol out will the forms , find the exact location , and just list your business . Google will send a post card by post at your business address with the confidential pin in it , which you need to verify on the same link to get your business listed successfully on it . Physical verification is needed by google , as it strictly not allow anyone to get their business registered for spam purposes  , and only a business owner can apply for the listing .

Next step is to flood the profile of GMB with content , timings of your business , attracting pics , logos and photos to attract more customers .

Bing was also something similar to GMB , but was not able to attract more glamour in users , but listing on bing is also free , then why not to list the business there also .

In case you are not planning to go with google paid advertising , i.e. Google Adwords , you can still be on the top of the google searches if you have good ratings on google . 

2)Must Have Title And Meta Description

Just like we prepare our houses just before marriage in our house , in order to get it shine and attractive , in the same way we should write title and meta description with almost care , so that it will be unique with keywords flooded in it.

At first you can start with adding the states/city plus your relevant keyword within title tag/H1 tag / Content / Alt Tag and at the same time get reminded about the limitation of words in title and meta description tag .The limit of title tag is 60 words and meta description is upto 200 words . 

3)Google Online Reviews Are Boom

Almost 80% of the people will consider your review and rating while choosing you online , and almost 6 out of 10 people tend to leave a review when asked. 

For better result , I suggest you to focus your attention on 2 major platforms , google and Facebook .Google reviews appears when someone searches for your business on google , whereas Facebook reviews are important to garner your online brand identity .

4)Local Structure Data Markup

Often referred to as plot.org markup or clearly schema markup, is embedded into the coding of a website to assign more information very roughly its situation, e.g. reviews, products, services, etc.
By using this tool, you can create your website stand out from the crowd in the eyes of the search spider as currently, single-handedly 30% of the websites are using this tool.
In stroke youvis--vis terrified more or less its guidelines, Google has made a examine tool later-door to to validate your markup.

The Agile Way Of Testing Software - Winklix

One of the toughest thing in software industry is testing our own software , which are made by us only , and it can be challenging in case we want to shift to agile technology .
The very first thing that we come across is how to deliver software frequently to clients as per clients requirement and that's too bug free .

The most common problem and their solution faced by tester while following the agile technology are :

1)Quality analyst software developer are overburden with job works every now and then .With continuous change flow , some important testing might me missed.

How to overcome : Tester must be flexible enough to cope up with the changes and must understand change is necessary for growth of the organisation . The last minute changes must be informed by the development team , on which testing is still pending and do the necessary testing asap in order to give better end product.

2)Another big big reason can be change is the coding language which was not anticipated earlier .

How to overcome : Its important to test the codes with the available technology , get familiar with the code to cope up with the anticipated codes .

3) Defects must be detected from the very first movement . Thinking of that it can be rectified afterwords can be difficult one  , and can be proven difficult one , and thus will affect the future codes also .

How to overcome :  Reviewing the codes frequently can minimise defects , although we can't completely eradicate it.


Summary of agile way of testing :

-It is important to ensure that sprints reach not convert into a mini waterfall.
-Do not wait for the sprint to decrease otherwise locate the time in along along in the company of.
-It is plus important to treaty as soon as the problems at an in front stage keeping in mind the setting.
-Make your team responsible for test automation.
-Most importantly save learning and association taking place value to the team.

Putting chemical analysis in point of view is important as no amount of investigation can guarantee to fix every one bugs. Thats why psychiatry often continuous furthermore again forgive. Testing is a vital share of the software touch ahead process and is the best habit to assure mood performance. This requires tall-atmosphere testers who can meet the complete its challenges.

Reason Of Being Ruined On Social Media For Modern Dating

Gone are those days where lovers keep on waiting for just one love letters , waiting for just one single calls on landline , and travelling miles and miles just to get one glimpse of their lover .
Now a days social media trend is trending .It might be great at the time you think off to hangout with your old buddies , or to get connect with your friends and relatives , but there is something serious about social media that we all is ignoring ,  and that is ROMANCE .We have turned into a animal of the digital world where we bloody keep focusing on showing off our life to others .

Let me give few reasons why social media has screwed the current dating life  :

-All Show No Game

How often you see the most cheesy pic on your news feed of social media walls , and even more chunky with hashtags like #mylove #bae #loveforever ? You find it everyday right ? Person who needs to show their love on social media's and not showing love to each other in their personal life is just another example of something missing in your love life . And if it is so perfect , you would rather need not to  show it on social media .

-Easy Hookups

Those days are gone , when guys stare at the girls for long , then start few words with girls to increase their friendship , and finally gathers courage to propose a girl , and then a long awaited kiss . Do you work like this any more ? Nahhhhh....

Now we look for easy hookups , we prefer going to bar , find someone cutie pie , and then hang out for a night , and then the situation comes where they don't know each other the next morning(Hum ape hai koun )

-No privacy now a days

There were times when relationship means some private relationship between two persons , and they use to get it private , thus limiting to themselves only.But in the present era , time has changes . Now if your boyfriend has not changes his relationship status on Facebook , then you might think he is just playing with you . For the present generation , if you are not uploading a pic with your would be fionse , then they both would think that you are still not serious about each other .

-Real conversation is almost ended

Real conversation is almost dead . Now a days we hardly find people in relationship roaming alone on the streets , instead we see couples busy on their own phones , seeing the life style of others , whatssapping other people and get indulge in various other kind of application .

-War of couples

Now even the war of the couples has gone public . Application like whatssapp and snapchat has given us the opportunity to show off our live in case we are in war situation with our partner . This all has created a culture of creating growing insecurities . All you want is , want to be better than other people on snapchat.

-Trust Factor Is No Where

Trusting your partner is one of the first thing you should do . But now its not possible  to just doubt them more in a age when lot of opportunities are waiting for you in case you are getting cheated . This might be the reason that people can't sustain long term relationship . 

So social media might have opened many doors for us , but our life circles around social media chain , but making your dating life unimaginable . It would have been easier and much better in absence of social media .